Email marketers often focus so much on acquiring new customers that they overlook the importance of retaining the customers they already have. It’s important not to fall prey to this habit. Research...
After filing an LLC and doing the legwork to get a new company on its feet, a business owner might need a break to get refreshed and re-energized. Beth Goldstein, president of the Marketing Edge...
Multitasking is a common part of the workplace however, research shows it makes us less effective, increases mistakes and stress, and costs the global economy an estimated $450 billion annually.
Customer retention is one of the most important contributors to growth, especially when profits are slipping. But customer loyalty stretches far beyond simply enjoying the products or services a...
Startups can utilize the media to gain free publicity. The trick is knowing how to market the company as a newsworthy topic.
There are 30% of the world's inhabitants that are online, and this will double in the next 5 years. 80% of Americans use at least 1 social network, representing 245 million people.
53% of people...